Social media became a space for storytelling across Kindred Hospital, Cornerstone Specialty Hospital, and Solara Specialty Hospital—where visuals, voice, and timing came together to create authentic conversations and meaningful brand connections across key platforms.
These projects represent my approach to strategic social media marketing and communication across key platforms. I crafted meaningful brand stories by combining creative content, curated visuals, and intentional timing with thoughtful reputation management to ensure messaging remained authentic, engaging, and aligned with brand voice. This included developing and auditing content, refining visual storytelling, and actively managing audience interaction to strengthen trust and deepen engagement. By monitoring performance and community feedback, I made informed decisions that supported positive brand perception and created lasting connections with audiences.
